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CLIENT/

Serina Therapeutics, Inc.

DESIGN AT/

Albertson Design

PROJECT SCOPE/

Branding

Visual Identity System

Collateral

TEAM/

Creative Director_David Albertson

Graphic Designer_Mengyi Shao

OBJECTIVE/

Serina Therapeutics is a company that develops polyoxazoline polymers for pharmaceutical applications. It has been focusing on a next-generation drug-delivery platform for more than a decade, and is currently poised on final clinical trials.

 

Albertson Design was asked to help rebrand the company and bring their presentation up to date.

MY ROLE/

As a graphic designer in the team, I collaborated with our creative director to create a new brand mark that tells a unique visual

story and built up the brand guidelines. I also helped design the website and created icons. Based on the new visual system,

I updated their old presentation deck.