top of page
Friending
the Planet:
Project: Quit
Using Single-use Packaging

COURSE/
GR620
Visual Thinking
INSTRUCTOR/
Sandra Isla
KEYWORDS/
Ecological
Friendly
Vivid
YEAR/
Fall 2017
OBJECTIVE/
Identify a problem that can
be solved by graphic design and
integrate varieties of design
solutions to help address the issue.
APPROACH/
Many people cannot distinguish recyclable and unrecyclable single-use packaging. If we continue using this packaging,
it will threaten our health and planet. I created a brand
Go-goECOPACK, which aims to encourage people to reduce and ultimately quit using single-use food and beverage packaging to better the environment. I chose a vivid, and ecological color palette, friendly typefaces, and developed a series of icons to make the whole project look appealing
and engaging.
















